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Where Calgary Magazine & Blog
Project Type
Blog
Date
2011-2012
Project type
Print Media
Project type
Social Media
+ Designed and executed the magazine’s digital content strategy and
social media strategy:
+ Started company Facebook page and grew to 4,500 active users on
average with 150 likes in the first three months.
+ Ownership of the local blog, writing original content, posting all content,
and optimizing existing print content for the web.
+ Managing the company Twitter account (4,171 followers) and brought on
nearly 1,000 new followers over six months.
+ Coordinated online and print-based contests.
+ Maintained over 2,500 business listings for the print and web edition.
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